ISOWA NEWS LETTER
April 2017 Vol. 96
The ISOWA NEWS LETTER is a newsletter for the benefit
of special customers only.
Each month we bring you information about our company
and its products – information you won’t find on our home page
or in our catalogs.
We hope the ISOWA NEWS LETTER will help you feel closer to us.
1├ Family Open House 2/2
2├ Shooting for the World No. 1 Spot – ISOWA VISION STORY BOOK –
3├ Behind the Successful Ones from President Isowa’s Blog, ISOWA DIARY
Hello, everyone. I am Yuto Aoki of ISOWA AMERICA.
A year has passed since I last wrote the foreword to the
ISOWA NEWS LETTER. The last time I shared that
I like the beautiful views from an airplane, but America
has lots of great scenery and magnificent views from the ground, too,
as well as from the air. To keep a record of these wonderful views,
I am now even more enthusiastic about photography, which has been
my hobby for several years.
There are many stunning vistas here in Arizona where I live,
including the Grand Canyon. I have recently been enjoying going out
aimlessly by myself to take photographs and experience the delights
of the natural world.
From this season, many Major League Baseball teams hold their
preseason spring training in Arizona. I’m no passionate baseball
supporter but I took my camera to target the Japanese players
belonging to Major League teams. Getting close to famous players
that I’d only ever seen on TV before, having them sign balls, and
of course taking loads of photographs, was a very exciting experience
Having a camera is fun but I keep finding lenses and other things
that I need. I’ll have to consult with my wallet as I continue to enjoy my
And now, let’s turn to Vol. 96 of the ISOWA NEWS LETTER.
We hope you like this edition.
Family Open House 2/2
Following on from last issue, I’ll continue to introduce
the Family Open House held in December last year.
In this issue, I will post some impressions from the participants.
From their comments packed with their personal feelings, I hope
to give you a sense of some exciting moments on the day.
[Mr. T of the Service Department]
I went along with my wife this time.
I can’t remember how many years it’s been since just the two of us
went out together.
My wife used to work at ISOWA and it was her first visit to the
company in a long time. She enjoyed seeing the factory
and the machines and meeting up with people she worked with
when she was a ISOWA person.
I think that my wife had a good time. But I struggled to get her
to appreciate the incredible oduction during the IBIS machine
The families of many ISOWA people –– parents, spouses,
children, grandchildren –– who visited this time, as well as last time,
made me realize that we are supporting such a large number
of families. I would like to express my gratitude to the company
president, Mr. Isowa, and everyone else who organized this grand
event. Thank you!
[Mr. Y of the Sales Department]
I visited as a family of eight –– my parents, wife and four children.
The kids seemed to think that corrugated paper is printed one sheet
at a time, like woodblock prints, so they were amazed at the
rapid rate that the printed objects came out and how they
were folded. They were excited by the powerful sound that
they’d never heard before.
They seemed to have really enjoyed the novel experience of visiting
the factory and seeing such as the cranes being used in a process of
manufacturing corrugated paper machines.
They were full of questions. “How heavy is that machine?”
“What does that machine do?” “How long does it take to
make that?” “What machines did you sell, Dad?”
I was glad that they got a feel of the company where their
father works and I hope it made a good impression on them.
My parents were surprised by how bigger and cleaner the factory
has become, comparing to the previous Family Open House they visited.
They seemed to be pleased that the efforts of their son has been contributing
to it even in a small way. Through the comment of President Isowa,
that the company is supported by each staff members and their
families, my parents realized that their son has been providing the support to ISOWA
and the company has given him the chance to grow.
[Mr. A of the Sales Department]
I’d never attended a Family Open House before. But my four-year-old
and one-year old children are at an age when they find a lot of things
interesting, so I went along for the first time with my family.
My honest opinion about the day is that it was totally unlike the
stiff atmosphere I’d imagined. It was just like the kids who were visiting
a big park. “I want to play hide and seek” or “I want to play tag”,
they squealed with excitement. I couldn’t help smiling at such an idea
that would never come up from someone who normally works in the place.
The was their favorite play equipment
and, despite the cold weather, they took off their shirts and bounced excitedly.
I wanted to join them but I didn’t dare, not because I cared what
others think, but because of the scary look my wife gave me. (Laughs)
I normally have my days off on weekdays, so this was my first chance
in a long time to spend some time with my family. I really enjoyed
seeing the laughing faces of my colleagues that I don’t normally
get to see at work.
So, what do you think?
It was a great event for employees and families alike.
So why does ISOWA hold the Family Open House? It’s because
ISOWA people work so hard everyday thanks to their families
and for the love of their families.
The Family Open House provides an opportunity for the families, who
support us to see our work and get to know our colleagues.
It’s an event to turn the families into ISOWA fans.
It was a wonderful day that embodied “Human-Friendly and
KIKAI*-Friendly” and gave us the opportunity to express our thanks
to our families and ISOWA colleagues.
*KIKAI means both “Machine” and “Opportunity” in Japanese.
While expressing gratitude to our families, we’ll carry on working hard
to turn our customers into ISOWA fans, too.
Thanks for your continuing support.
Shooting for the World No. 1 Spot – ISOWA VISION STORY BOOK –
ISOWA forges ahead to become the company with the best corporate
culture in the world.
We have created the ISOWA VISION BOOK to introduce the success story
of ISOWA to people who do not know our company.
We will present the contents of the VISION BOOK in this column.
To tell you the truth, at the beginning I was not enthusiastic to sell Ibis.
ISOWA’s sales reps consider that their job has just is just starting
when a client makes a purchase.
Why? All the delicate adjustments and fine tuning of the machine,
in accordance with the specifications of the individual cardboard box to make,
must start right there.
The sales rep will listen to the client’s detailed demands and help to shape
the client’s ideal working image of the machine. Other staff will
be in charge of installing the machine at the client’s plant and
tuning the machine precisely to the customer’s needs.
Here you can see how those two are involved in Ibis.
(Hiroaki Suzuki joined ISOWA in 2007; Daiki Horiguchi joined ISOWA in 2005.)
Behind the Successful Ones
From President Isowa’s Blog, ISOWA DIARY
We commended successful applicants for National Trade
Skill Test 2015 in a monthly morning assembly.
▼To read more about it, visit the below website
(President Isowa’s blog, ISOWA DIARY)
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